How to Open a Lip Blush Studio: Step-by-Step Guide

Step 1: Learn the Lip Blush Technique

Get Certified

Before offering lip blush services, you must undergo professional training and become a certified PMU (Permanent Makeup) artist. Choose an accredited training academy that teaches:

Lip anatomy
Pigment theory
Color correction
Hygiene & safety protocols
Machine handling
Aftercare procedures

Look for hands-on training with real models and lifetime support.

Tip: Some popular PMU academies in India include:

Amina Academy (Mumbai)
The Brow Master (Delhi)
Renuka PMU Academy (Bangalore)

Step 2: Create a Business Plan

Key Elements:

Target audience (urban women aged 20–45)
Services (lip blush, neutralization, touch-ups)
Pricing strategy
Startup costs & expected ROI
Location plan
Marketing strategy

A clear business plan keeps you focused and can help in attracting investors or bank loans.

Step 3: Register Your Business

Make your business legal by registering it with the appropriate government body. Depending on your model:

Sole proprietorship or LLP is enough for most small studios.
Apply for GST registration.
Obtain a professional trade license from your municipal corporation.
Ensure health and hygiene standards comply with local guidelines.

Step 4: Choose the Right Location

Pick a commercial space in a high-footfall area, such as:

Beauty zones (next to salons or spas)
Upscale neighborhoods
Malls or co-working wellness hubs

Ensure good natural lighting, a clean layout, and private treatment rooms for client comfort.

Step 5: Buy Professional Equipment & Products

You’ll need:

PMU machine (German or Korean brands preferred)
Pigments (organic, vegan preferred)
Needles/cartridges
Pigment cups and rings
Anesthesia creams (pre-approved)
Aftercare kits
Cleaning & sterilization tools

Invest in quality. Cheap products can damage skin and harm your brand.

Step 6: Build Your Brand Identity

Name & Logo

Choose a unique, feminine, and classy name (e.g., BlushBloom Studio, LipPop Studio, InkedLips).

Website & Booking System – How to Open a Lip Blush Studio

Have a professional site with a gallery, FAQs, and appointment system.
Example: Minou Nails Studio – Book Now

Social Media Presence

Set up Instagram, Facebook, and YouTube accounts. Post:

Before & after transformations
Client testimonials
Lip blush FAQs
Healing stages
Offers or contests

Step 7: Hire or Train Staff

If you plan to expand or manage multiple clients:

Hire a receptionist or studio manager
Train junior PMU artists under your brand
Partner with aestheticians for additional services (e.g., lash extensions or brow microblading)

Step 8: Market Your Lip Blush Studio

Online

Instagram & Google Ads targeting your city
Influencer collaborations
Reels with time-lapse procedures
Educational content

Offline

Flyers in salons and gyms
Collaborations with bridal studios
Opening-day discounts or free consultations

Step 9: Focus on Client Experience

Offer pre-care & post-care guides
Give a free follow-up session after 6 weeks
Maintain strict hygiene standards
Use client consent forms and patch tests

Happy clients will recommend you and post about your work—growing your studio organically!

Step 10: Scale Your Business

Once you’re established:

Launch your own PMU product line
Train aspiring artists under your brand
Open franchise branches
Add brow microblading or eyeliner tattoo services

Need a ready-to-go booking solution for your new lip blush studio?
Book with Minou Nails Studio and see how easy it is to manage client appointments online.

More Useful Resources

Book your appointment today and indulge in the perfect blend of relaxation and beauty with Minounails! Contact us now.

How to Open a Lip Blush Studio: Step-by-Step Guide 2025